From 2009, Etnodim has been connecting folk traditions with everyday modern fashion. The mission stays as straightforward as possible: ethnical clothing is an important element of Ukrainian identification. Creating embroideries, each of us not only makes a product, but creates a Ukrainian history.

They are raising funds to buy the ammunition for the Territorial Defence Forces of Kyiv.They communicated with them and know exactly what they are missing: body armour, helmets, and first aid kits.

They decided to resume their business. they moved some of the stocks to Lviv and set up manufacturing. They are balancing between volunteering and work. Because embroidered shirts are particularly important today as they ensure the visibility of Ukrainian culture and identity in the world.